'I am the storm': Arizona Cardinals unveil new season-long campaign
PHOENIX (AZFamily) — The Arizona Cardinals have unveiled their new season-long campaign centered around Arizona’s most powerful natural occurrence: the dust storm.
The video shows Arizona’s iconic desert setting with mountain ranges and scorpions before a narrator says, “The warrior whispers back, ‘I am the storm.’” Chaos then ensues, with Cardinal players like quarterback Kyler Murray in the middle of a dust storm.
The video will be used in advertisements, billboards and the in-stadium introductions.
The Cardinals kick off their NFL season on Sunday against the Buffalo Bills at 10 a.m. MST. Watch the game live on CBS 5.
Tap/click here for the Cardinals’ full schedule.
Arizona’s Family is the official home of the Arizona Cardinals. Learn more about the new, multi-year partnership here.
See a spelling or grammatical error in our story? Please click here to report it.
Do you have a photo or video of a breaking news story? Send it to us here with a brief description.
Copyright 2024 KTVK/KPHO. All rights reserved.
