Jaime’s Local Love Podcast: Wildjoy

How a passion project turned into a career with Wildjoy
Published: May. 6, 2025 at 6:00 AM MST
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PHOENIX (3TV/CBS 5) -- CEO/Founder of Wildjoy, Lacy Cain, says she forgot to do the things she likes to do. That realization sparked her passion project and now career: Wildjoy. We learn how she uses social media to share experiences people can enjoy to get out in nature and out of their own heads. Lacy hosts events to make friends as adults. She says she’s working on a merch line, featuring a Sonoran hot dog t-shirt and has some fun things in the works. Check out Wildjoy on Instagram.

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