Creator of Glendale event devastated after deadly mass shooting

“Not our mission,” he said about the violence.
Bobby Luera is the creator of "On A Sunday Afternoon," a lowrider event that resulted in a deadly mass shooting in Glendale, Arizona. Sarah Robinson reports.
Published: May. 8, 2025 at 7:00 PM MST|Updated: 5 hours ago
Email This Link
Share on Pinterest
Share on LinkedIn

GLENDALE, AZ (AZFamily) — The creator of the Glendale event that ended just before a deadly mass shooting said the concert was supposed to be fun and bring people together.

Bobby Luera is a musician, producer and creator of “On a Sunday Afternoon,” or OASA. He said he launched On a Sunday Afternoon to be a space for joy, food, drinks and live music. He says it’s a brand rooted in community and love. “The whole purpose behind the brand is to bring people together,” he said.

Luera said there was a fight inside El Camaron Gigante near Glendale and 59th avenues that ended quickly on Sunday. “There’s a timeline that people are kind of missing, and I think it’s creating a lot of judgment,” he said. “All of the security guards were there addressing the situation. We told them, ‘All right, get them out of here.’ You know, they got everybody out.”

Roughly 20 to 30 minutes after the event wrapped, Luera said he heard gunshots coming from the parking lot. The violence left three people dead and five others injured.

On Thursday, Glendale police released photos of three more people they are working to identify. Investigators believe they may have information about what happened.

Glendale police are searching for three additional persons of interest in connection with...
Glendale police are searching for three additional persons of interest in connection with Sunday night's mass shooting.(Glendale Police Dept.)

“Whatever occurred or whatever issues these people had, they decided to take it out on each other outside of our beautiful event that’s beloved within this community,” Luera said. “That hurts so much, because that’s not our mission.”

While this is the first act of gun violence associated with his event, Luera said this type of grief is, unfortunately, familiar. “This grief that everybody’s feeling, and now we’re feeling, is not new to me, which is tough,” he said. “When I was 8, my dad was murdered right outside my little sister’s house.”

Luera said his father has been an inspiration behind OASA. The event was created as a way to honor him and promote love over violence. “I wanted to make a place to celebrate him and the good things,” he said, “and really use that to promote anti-violence and togetherness.”

The event included pat downs and security scanning, Leura shared. Violence of any kind has never been tolerated. He hopes police find those responsible. He wants to continue OASA events soon.

See a spelling or grammatical error in our story? Please click here to report it.

Do you have a photo or video of a breaking news story? Send it to us here with a brief description.